In the final episode of The MacRumors Show for 2023, we take a look back and evaluate Apple's year as a whole.
The year kicked off in January with an unusual array of hardware releases consisting of the relaunch of the HomePod alongside the release of the M2 Pro and M2 Max MacBook Pros, as well as the M2 and M2 Pro Mac mini. In May, Apple announced Final Cut Pro and Logic Pro for iPad, extending its own professional-grade creative tools to its tablet users for the first time.
June was particularly eventful with the announcement of iOS 17, iPadOS 17, watchOS 10, tvOS 17, and macOS Sonoma at WWDC. Apple simultaneously unveiled the Vision Pro mixed-reality headset, a new 15-inch MacBook Air model, and updates to the Mac Studio and Mac Pro lines with the M2 Ultra chip.
September marked the official release of the new operating systems and the debut of the iPhone 15 series, Apple Watch Series 9, and Apple Watch Ultra 2, alongside the introduction of FineWoven as a new material for accessories, and the launch of AirPods Pro 2 with USB-C. In October, Apple continued by introducing the Apple Pencil with USB-C, and somewhat unexpectedly announced the M3, M3 Pro, and M3 Max MacBook Pros, as well as the M3 iMac, at the end of the month.
November saw Apple announce support for Rich Communication Services (RCS). The year concluded with the release of iOS 17.2, Aston Martin and Porsche previewing the next-generation CarPlay, and a notable legal development where sales of the Apple Watch Series 9 and Apple Watch Ultra 2 were briefly banned in the United States.
How do you think 2023 was for Apple? Let us know in the comments. The MacRumors Show is now on its own YouTube channel, so head over and subscribe to keep up with new episodes and clips going forward:
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Top Rated Comments
Each one takes a huge chunk of work and time brainstorming, researching, organizing, and creating a polished video that people enjoy and look forward to.
Wishing you both a great 2024!
Apple was headed to the dustbin of history before they introduced the Mac. It was a radical play, an attempt to boldly not go where IBM was attempting to directly the microcomputer marketing.
I remember when our department go that first Mac - it was a curiosity, a draw to the office that had it from those masses with their IBM PCs.
But Apple is not defined only by such moves. Even under Jobs' original tenure there was flailing. Then after he left there was a lot of flailing. Jobs comes back and the company had three hit product lines: iPod, iMac, and iPhone. But there were also failings during Jobs second tenure too.
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