Apple Hints at iOS 18 AI Announcements Coming at WWDC 2024

Apple today announced official dates for the 35th annual Worldwide Developers Conference, which is set to begin on Monday, June 10. In its announcements, Apple sometimes gives us minor hints on what to expect, and Greg Joswiak is making some not-so-subtle references to AI.

hey siri banner apple
In a tweet, Joswiak said that the WWDC 2024 event is going to be "Absolutely Incredible," and he deliberately capitalized the first two letters of each word, AI.


There have been multiple rumors suggesting that AI will be a major focus in iOS 18, macOS 15, and other operating system updates that are set to come out this year. Apple will add AI features to many of its built-in apps, and the company is in talk with Google and other companies about integrating an existing large language model (LLM) into ‌iOS 18‌.

Over the course of the last few months, Apple executives have confirmed Apple's work on AI, Apple CEO Tim Cook said in February that Apple plans to "break new ground" on generative AI in 2024. "We believe it will unlock transformative opportunities for our users," said Cook.

Cook in November confirmed that Apple was "investing quite a bit" in AI, and during Apple's most recent earnings call, he said that Apple was spending a "tremendous amount of time and effort" on AI, with details set to come out later in 2024.

‌WWDC 2024‌ is set to take place during the week of June 10, and it will begin with a keynote event that will see the unveiling of ‌iOS 18‌ and other operating system updates.

Related Roundups: WWDC 2024, iOS 18

Top Rated Comments

McWetty Avatar
5 days ago at 10:56 am
As long as Siri can answer my questions without directing me to my iPhone… I don’t care about the rest.
Score: 15 Votes (Like | Disagree)
xxray Avatar
5 days ago at 10:59 am
You can tell Apple feels the pressure to not appear behind on AI. It’s un-Apple like to use buzzwords like this or have Tim Cook announcing features like generative AI before a product launch or before WWDC.
Score: 15 Votes (Like | Disagree)
antiprotest Avatar
5 days ago at 11:01 am
So excited for this. Hopefully great partnerships with Google and Baidu and other data miners.
Score: 11 Votes (Like | Disagree)
Kylo83 Avatar
5 days ago at 11:09 am
Maybe it’s just me but I’m so bored of the whole AI talk, I feel this will over shadow the event and features
Score: 10 Votes (Like | Disagree)
jz0309 Avatar
5 days ago at 11:12 am
I personally do not want any genAI features on by default, give me a toggle.
And while you’re at it, give me more toggles to turn features on/off
Score: 9 Votes (Like | Disagree)
Fuzzball84 Avatar
5 days ago at 11:01 am
Privacy, first and foremost. Any mistakes or slips on this and it would seriously affect my view and trust of Apple and my data.

If I'm honest, i feel nervous about this.

I feel like they're just rushing into it, because everyone else is.

Id doubt it, but hope there is an option in future Apple OS to completely switch off all AI using third party services and software for the core OS.
Score: 9 Votes (Like | Disagree)

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